SIZE: 70K SF
SCOPE: Campus theming, Experiential graphics, Custom art, Wayfinding system, Room signs
The key tenant of any project is the building theme. Our unique challenge with every project is bringing this theme to life. Our goal is to develop wayfinding and signage elements, as well as tailor-made art moments and sculptural feature signage indicative of the theme assigned to each building and level. Designing ADA and wayfinding for such massive buildings, our initiative is to transcend typical wayfinding and ADA signage and design aesthetically stimulating placarding while maintaining code regulations. For each project we undergo meticulous research and design in order to deliver off-the-wall destination signage and spectacular art moments.
Vintage bumpers and adventure polaroid walls allow for employees to engage and share their interstate adventures. The ADA signage throughout the space is inspired by different types of road signage and even uses authentic reflective materials to feel like we brought them directly from the highway into the space.
At 2600 Pearl Street, the space was getting a refresh with a road trip theme that coincided with my family taking a 1000 mile Colorado Roadtrip. I collected some stickers and took some photos on the trip that we incorporated into the final delivered art pieces. It felt good to add that level of authenticity and personality to work in what is technically a corporate environment.
Naming the different amenity spaces was a great challenge and through the research process it was fun to find real points of interest that some of us had been to and others that we couldn’t wait to go explore on our own road trips.
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